Aerodynamically Designed with Comfort and Safety in Mind
FOR IMMEDIATE RELEASE
Denver, CO– Rudy Project, Italian crafters of high-quality eyewear and helmets, announced today their latest helmet for those looking to step up their performance without sacrificing safety, comfort or styling: The Airstorm. Designed with the aid of pro athletes from around the world and Rudy Project’s own bio-research engineers, the Airstorm represents the next generation of helmets from a company dedicated to Elevating Your Performance.
“Rudy Project has come a long way since we began developing helmets, and the Airstorm is a testament to that evolution and our engineers’ commitment,” said Paul Craig, President of Rudy Project North America. “By listening to our athletes and using that data to improve our design, we’ve come up with an incredible combination of features that’s sure to impress anyone who gives it a spin, plus the Airstorm is competitively priced for the benefits it packs. Whether you are road cycling, mountain biking, in-line speed skating or competing in a triathlon, I challenge anyone to test the Airstorm for a full 90 days, and if you’re not completely impressed, we’ll refund your money back, no questions asked.”
Cooling & Venting
A critical design element every athlete should consider when choosing a new helmet is its cooling and venting. Excess heat that is generated during intense training or racing in bright sunlight must be effectively dispersed, or fatigue will surely set in and raise the possibility of “bonking.” As the name implies, the Airstorm was engineered for maximum airflow via its 16 front vents and 6 rear extractors. The internal crown architecture has also been specially shaped to create grooves which channel the flow of hot air outwards and dissipate heat.
A comfortable helmet is more likely to be worn. That philosophy has driven Rudy Project to craft helmets that people want to wear, train and race in. Extremely lightweight at just 260 grams, the Airstorm’s minimal weight has been optimally distributed to prevent pressure points or neck fatigue on extended rides. To adapt to any head size or shape, the Airstorm includes Rudy’s award-winning RSR8 Retention System™, a refined and adjustable “chassis and ring” structure which allows one-handed adjustment while on the move. Every Airstorm also comes with two sets of interchangeable and washable padding: a bug stop mesh protection system and thinner, and very comfortable, advanced padding material for greater air circulation or for use with a wind bandana in winter.
Ultimately, safety is the top concern behind any helmet design. This is why Rudy Project has placed complete protection at the forefront of their design platform and built the Airstorm to withstand impacts greater than any cycling helmet certification requirement in the world. Aerodynamics and ventilation were sculpted into the final form, giving rise to structural reinforcement which has been built into the crown, becoming a distinctive design detail. Finally, Rudy Project has included a “snap-in, snap out” optional shading visor with every Airstorm, to keep the sun out of your eyes and your focus on the road or path ahead.
Rudy Project helmets have won countless awards and have been designated as the Official Helmet of IRONMAN® for North America, the Official Helmet of USA Triathlon and the #1 worn helmet in Kona (home of the GoPro® IRONMAN® World Championships) three years in a row. Elevate Your Performance.
To buy the new Airstorm, visit www.e-rudy.com
About Rudy Project
Rudy Project designs and manufactures performance-oriented helmets, sunglasses, goggles and Rx/prescription eyewear solutions by applying advanced science, cutting-edge technology and innovative aesthetics. Designed and crafted in Italy since 1985, Rudy Project has grown quickly as a premier brand throughout North America. Along with proprietary, award-winning lens technologies including ImpactX™, Polar3FX™ and RPOptics™, Rudy Project offers unparalleled customer service backed by a Lifetime Replacement Lens Guarantee and an industry-leading three-year frame warranty.
Learn more about Rudy Project at www.e-rudy.com