Rudy Project – Ultimate Performance at the Tour de France

Tirreno Adriatico 2014

Denver, CO – After a grueling 2,276 miles (3,663 km) through the UK and France, the 2014 Tour de France has come to a magnificent end, and Rudy Project athletes have once again shown their might. From Cannondale Pro Cycling’s Peter Sagan who took home his 3rd consecutive TDF green jersey and teammate Alessandro De Marchi who was awarded Super Combative, to the riders of Belkin Pro Cycling for their combined effort which placed them 2nd in overall team classification, these riders have chosen Rudy Project performance equipment to help them crush the competition, and it shows.

Whether you call him ‘The Green Machine,’ or ‘The Tourminator,’ one rider held more attention than most as he sprinted for points and to retain his green title: Peter Sagan. Dominating most intermediate sprints during the race, Sagan quickly racked up points and separated himself from the rest. Wearing the Green Jersey with his matching Rudy Project Windmax helmet and Agon sunglasses, Peter reeled in an astounding nine top-five placements: With four 2nd places (one of them missing 1st place by millimeters), and seven-consecutive top 5 placements over the opening seven stages of the tour – a feat that hasn’t been equaled since 1930.

“It was a really intense Tour de France. Myself and the team had one goal at the start: the green jersey. And we hit the target,” said Sagan. “Winning three Tour de France green jerseys in a row makes me really proud. I built up an impressive tally of points and I showed I’m a solid rider. Of course, this is not just a personal result, but the effort of the entire team.”

While Sagan’s victory was part of the team strategy and anticipated by many, Cannondale achieved a second impressive goal they weren’t expecting. On the final stage of the Tour, team member Alessandro De Marchi was awarded the Super Combative jersey for his awe-inspiring breakaways and aggressive performance. “The award as most aggressive rider of the whole Tour de France is a great satisfaction. I think it reflects in full my attitude in race,” said De Marchi. “I’m really happy I have a present for my mates and staff, another satisfaction after Peter’s green jersey.”

Sagan, De Marchi and the rest of Cannondale Pro Cycling all have entrusted Rudy Project equipment to elevate their performance and help them achieve these outstanding victories. For helmet protection, the team selected the Rudy Project Windmax: coming in at just 220 grams, this ultra-lightweight helmet is equipped with 21 vents for maximum cooling and is available in several bright colors including the teams signature green style, making them easy to pick out of the peloton.

For eye protection, the Cannondale Pro Cycling team selected the Agon: an all-new sport performance style from Rudy Project which incorporates many of the brand’s hallmark features, including fully adjustable temple arms and nose pieces, as well as a new adjustable vent-controller system built into the lenses which mitigates fogging.


To see the Rudy Project Windmax helmet and New Agon sunglasses, visit:


About Rudy Project

Rudy Project designs and manufactures performance-oriented helmets, sunglasses, goggles and Rx/prescription eyewear solutions by applying advanced science, cutting-edge technology and innovative aesthetics. Designed and crafted in Italy since 1985, Rudy Project has grown quickly as a premier brand throughout North America.  Along with proprietary, award-winning lens technologies including ImpactX™, Polar3FX™ and RPOptics™, Rudy Project offers unparalleled customer service backed by a Lifetime Replacement Lens Guarantee and an industry-leading three-year frame warranty.

Learn more about Rudy Project at


Media Contacts:

Devin Johnson

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