November 11, 2016


Happy November & Happy Veteran’s Day! It’s great to see you back this month checking out the latest Rudy Project News Review, your go-to spot for all the latest and greatest product reviews, social media photos, and athlete updates. So sit back, relax, and check out the hottest news of the past month:


Rudy Project Launches “Best Helmet Warranty &
Crash Replacement Program on the Planet”

rudyprojecthelmetRudy Project NA is shaking up the helmet industry by announcing the “Best Helmet Warranty and Crash Replacement Program on the Planet.” Following our historic win in Kona as LAVA Magazine’s “Most Worn Helmet” for a record breaking sixth consecutive year, Rudy Project is now turning heads with an unbeatable helmet warranty and expanded crash replacement program that nearly doubles all competitors’ programs.

Under the new crash replacement program, every single Rudy Project helmet bought in North America is covered for up to 6 years as well as up to 3 years against manufacturer defects and workmanship. The combination of these policies is being heralded by cyclists, mountain bikers, and triathletes everywhere as they now have access to the best helmet policies on the planet, in addition to Rudy Project’s advanced technologies, aerodynamic styling, and cutting-edge designs.


Outside Magazine’s Best Sunglasses of 2017: the Momentum

momentum_goldMake a statement this Winter with the eye-popping gold MomentumOutside Magazine highlights this bold frames in their selection of the Best 2017 Sunglasses.


Wing57 Gets a Makeover

wing57newMake a statement in Rudy Project’s most-loved Wing57 TT helmet, now available in our signature pink and yellow fluo colors. The new sleek and stylish matte finish is sure to turn heads training and racing!


Gear of the Year: the Synform Foldable Sunglasses

gearoftheyearAs the ultimate packable sunglasses, the Synform is a real technical marvel. Thanks to the team at LAVA Magazine for choosing these shades the “Editor’s Pick” in their selection of the 2017 Gear of the Year.


What’s Next on the Rudy Event Calendar:

hj_wing57Where will we be the remainder of 2016? IRONMAN Arizona and HITS Palm Springs! Be sure to stop by our booth and check out our awesome selection of sunglasses, helmets, gear bags, and more!

To see all the events Rudy Project will be at in 2016, click here!




Susan Haag Becomes First Woman to Finish
100 Full Distance Triathlons

Congrats to 50-year-old Susan Haag, who became the first woman to finish 100 full distance triathlons after this year’s IRONMAN Florida! Susan is a big-time Rudy fan and we are proud to have supported her on such an incredible journey.  


Looking Forward to 2017 with Jelly Belly Cycling

jellybellyWe are looking forward to another year with Jelly Belly Cycling! 2017 will be epic with this team of talented cyclists rocking our helmets and glasses in the peloton.


Salthouse Takes 70.3 Miami

What a race! Ellie Salthouse took the win at IRONMAN 70.3 Miami, followed by Jen Spieldenner (2), Melanie McQuaid (6), and Kelly Fillnow (8). On the men’s side, Rudy von Berg grabbed 2nd and Ben Collins took 6th.


The Story of the Iron Cowboy

When James Lawrence (aka the Iron Cowboy) announced his plan to complete 50 full distance triathlons in 50 consecutive days in all 50 states, the only person who believed that he could pull it off was James himself. Now YOU have the chance to relive his journey. Check out the trailer for his all new documentary above, and be sure to rent/buy a copy of the full thing!


17 Questions with Kikkan Randall

kikkanrandallWorld Champ Kikkan Randall took last ski season off to prepare for her first child who was born in April. Since then she has been getting back to training, and is looking for a successful return to the sport’s highest level. FasterSkier sat down and asked her 17 questions for 2017.


Finding the Right Triathlon Coach

melaniemcquaidFinding the right coach is one of the major keys to success in the sport of triathlon. Rudy Project pro triathlete Melanie McQuaid outlines the questions you should ask yourself when looking for the correct person to do the job.




Here at Rudy Project, we take pride in the accomplishments of all our athletes, from all backgrounds and at all ability levels. Each month we will showcase one of our “BRO” athletes who is an amateur competitor doing amazing things on and off the race course. Learn about this month’s star(s), Ryne Hoover and The Mohawk Foundation, below:

rynehooverStarted by Ryne Hoover in 2014, The Mohawk Foundation is a growing nationwide group of athletes of all ability levels who use their love of endurance sports, like triathlons and marathons, to raise money and awareness for charitable causes. The group’s tagline “We race for breast cancer, We roll for ALS” says everything you need to know about their mission, to eliminate breast cancer and ALS once and for all, and they have partnered with The National Breast Cancer Foundation and the Blazeman Foundation for ALS to achieve these goals. With the continued support of outstanding sponsors like Rudy Project they will continue to grow and fight for others in 2017!

rynehoover2To celebrate the successful completion of their second season, TMF is holding a huge year end giveaway. For a $20 fee per ticket you will be entered to win part of over $1,000 in prizes and discounts, including a Rudy Project prize package, a Transition backpack from Xterra Wetsuits, one of 2 $50 gift certificates to and much more! The proceeds from the contest will be used to cover the group’s costs to become a 501(c)(3) recognized charity, with any extra funds being split between The National Breast Cancer Foundation and The Blazeman Foundation For ALS, their charity partners. For more information or to purchase entries, please contact the group through their Facebook page (below) or by emailing

For more information, please visit these links below.

The Mohawk Foundation on Facebook:
The National Breast Cancer Foundation:
The Blazeman Foundation for ALS:




kerosene-usaIn honor or Veteran’s Day, we thought we’d showcase the Kerosene – USA Edition! If you’re looking for a similar model, check out our #1 selling Rydon frames. From all of us at Rudy Project, thanks to all the men and women who have served our country!




From across the vast internet to right in our own back yard, here are some of the coolest photos, videos & stories that have been shared with us lately. Most of them, sent to us from people just like you, Rudy Project fans! Take a moment if you haven’t already, and connect with us on social media – keep sending us your photos, videos & stories – we’ll be sure to share them with the world!



Betty Time = off-season coffee rides with girlfriends in BettyStyle

A photo posted by Betty Designs (@bettydesigns) on

A few clips from the #snowfarm #gopro #usskiteam #llbean #enjoythehardwork

A video posted by ️Andy⚡️Newell️ (@andynewellskier) on

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